ADVERTISING - COPYWRITING

ADVERTISING - COPYWRITING

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Overview

Overview

Overview

For this project we had to create a holistic campaign that used different vehicle to communicate an overall message. I started by doing some brief research on the target audience and decided to focus around that. Through this project I developed my copywriting skills and was introduced to the creative side of campaigns.

This is campaign pitch for the Houston Astros that was used as my final project for my class. We had to identify the target audience, the problem and bring about a creative campaign. The main focus of this class was to work on our copy writing tactics and this was by far one of my favorite courses.

This is campaign pitch for the Houston Astros that was used as my final project for my class. We had to identify the target audience, the problem and bring about a creative campaign. The main focus of this class was to work on our copy writing tactics and this was by far one of my favorite courses.

Fall 2023

Creativity and Copy Final Project

MOREMARIANA